2015/16 Ski season best on record for Colorado
Colorado Ski Country USA (CSCUSA) announced this week that skier visits at its 21 member resorts totaled 7.4 million in 2015/16, up by nearly five percent compared to last year’s CSCUSA membership season total and a new record for visitation.
Additionally, the 2015/16 season skier visit total for CSCUSA members bested the five-year average by more than 10 percent, making it the third consecutive year skier visits have outpaced the five-year average.
“Seeing our members’ visitation overtake their previous record demonstrates the passion and dedication our guests have for Colorado’s signature sports” stated Melanie Mills, president & CEO of Colorado Ski Country USA. “It also makes clear the nonstop commitment our member resorts have to providing the best ski product in the world by setting the industry standard for guest service, skier safety and quality snow conditions.”
CSCUSA resorts’ 2015/16 skier visits outpaced the ski industry nationally, which saw gains in visitation by .05 percent despite weather challenges in the East and Midwest. CSCUSA resorts also supported strong percentage gains across the Rocky Mountain region, which enjoyed good snow conditions.
“Colorado’s reputation as the number one ski destination is evidenced by our ownership of 24 percent of the 2015/16 national skier market,” said Mills.
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