Miles Partnership presents a new website concept to Winter Park & Fraser Chamber
November 10, 2016
Karen Ruby, of Miles Partnership presented a new website concept to Winter Park & Fraser Chamber's Advisory Committee on Tuesday, Nov. 8.
Ruby discussed website stats and asked for input from the advisory committee members, who represent local businesses, to help direct the design of the site.
"Your input helps guide us and decides what our messaging will be," Ruby said to the committee.
The two websites they are currently tracking are mtbcapitalusa.com and playwinterpark.com.
“This will help us to better understand the data and make it easier for people searching for Winter Park information.”Karen Ruby
Ruby and Miles Partnership will be building the new website platform on Drupal 7. This will allow easier changes in the future including design and navigation, Ruby said.
The website will be responsive which will change the look of the website based on the device accessing it.
Another change with the new website with Miles Partnership is that the Winter Park & Fraser Chamber will move all their existing sites into one: their business/partner website, Mountain Bike Capital, and Play Winter Park.
"This will help us to better understand the data and make it easier for people to find Winter Park information," said Ruby.
Ruby also stated that reporting of website data will be easier. Ruby and Chamber staff will be able to study how visitors are moving around the site and linking off to local business websites.
Miles Partnership will present the final Marketing Plan in January 2017 to the Winter Park & Fraser Chamber, the Chamber Board and the Advisory Committee.
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