Directory to help guests, locals plan amid pandemic
As ski season nears and COVID-19 restrictions remain, the Winter Park Fraser Chamber of Commerce is rolling out a new website to help guests and locals plan for the changes.
Winter Park Today will act as an online directory of businesses with information about the current COVID-19 regulations, as well as a guide to which businesses are offering different services to accommodate the pandemic, according to chamber Executive Director Catherine Ross.
“There’s a big push to encourage people to plan their vacation … because you can’t just walk into a restaurant this year at 5:30 p.m. and think you’re going to sit down,” Ross said.
The chamber plans to launch the website in early December as the resort opens and to continue to keep it updated throughout the season.
Including basic information such as hours, location and contact information, the Winter Park Today website will highlight the unique options businesses have come up with in response to the restrictions.
For example, Fireside Market is offering premade meals on a to-go basis and other restaurants are looking to get creative with outdoor seating options.
Winter Park Today will also link with the Experience Passes the chamber created for the summer. The Experience Passes offer ideas for COVID-19 safe activities around the Fraser Valley, based on themes such as hiking or biking, and include discounts for businesses like food, gear and lodging.
Ross said a Snow and Go Experience Pass will be added to the roster this year, highlighting winter trails and holiday activities.
“We’re trying to encourage people to have things to do when they come back from skiing, or instead of skiing,” Ross said.
The goal is to put all of the relevant information on an accessible website that is easy to use so that as restrictions change, businesses can update their information in real time and keep customers in the loop.
“That’s a big thing we’re focused on is giving businesses the opportunity to update things on the fly,” Ross explained. “That way if, all of a sudden, somebody decides to pivot and do something cool and new with their business, they can update it right there.”
Though this season will be different, Ross said she hopes the website will help smooth out some of the uncertainty of planning in a pandemic.
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