Eco-fashion show featured local designers, sustainable retailers |

Eco-fashion show featured local designers, sustainable retailers

Hemp-dyed silk, vintage European wool and handmade Vietnamese textiles walked down the runway at the InTechnicolor Fashion Show on Thursday evening.

The fashion show, hosted by Lavender Elephant and Blissful Productions, took place Nov. 8 at the Foundry in Fraser. About 75 people attended and a portion of proceeds from the ticket sales were donated to the Grand County Historical Association and Infinite West.

It featured eco-friendly fashions made by local fashion designers Abbey Samuelson and Anna Ulberg, as well as curated looks from local sustainable retailers.

Samuelson, owner of Lavender Elephant, said the goal of the event was to show consumers that they can be eco-friendly without sacrificing fashion.  

Intermission was dedicated to educating the audience on eco-friendly consumer practices and how fashion negatively affects the environment.

“(The goal) is to educate about conscious consumerism,” she said. “We are trying to minimize what goes in the landfill from start to finish and we’re not going to sacrifice beauty in the process.”

All of the pieces in the show were made from sustainable or repurposed fabric or used clothing.

Samuelson was inspired to practice and promote eco-friendly fashion when she was in college and traveled to China, where she got to meet Joan Hinton, nuclear physicist on the Manhattan Project.

Because this experience was so impactful for Samuelson, she designed pieces inspired by the atomic era and the invention of technicolor TV.

“I just remember it being life changing, it stuck with me,” she said. “The best thing is letting the clothing tell a story.”

Aside from promoting sustainable fashion, Samuelson also wanted to host the show to create a community for artists and support local designers. She is hopeful that the show could become an annual one and potentially grow into more events.  

“I want this to grow as a community thing,” she said. “I want it to bring people, I want the culture to be preserved and to grow and I think we need events that push the limit.”

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