Sports Authority scrambles to put name on Mile High |

Sports Authority scrambles to put name on Mile High

DENVER (AP) – Sports Authority is racing to post its name around the home of the Denver Broncos after winning the naming rights for the stadium.

The Colorado-based retailer began working Wednesday to take down the old Invesco Field signs at what will now be known as Sports Authority Field at Mile High.

Stadium officials voted unanimously Tuesday to let Sports Authority take over the naming rights from Invesco, a mutual fund company.

The company is taking over the last 10 years of Invesco’s $120 million contract. It will pay the roughly $32 million still owed under the deal.

Sports Authority also plans to provide video booths where fans can record messages to players and invite high school teams to hang their helmets inside the stadium.

Support Local Journalism

Support Local Journalism

The Sky-Hi News strives to deliver powerful stories that spark emotion and focus on the place we live.

Over the past year, contributions from readers like you helped to fund some of our most important reporting, including coverage of the East Troublesome Fire.

If you value local journalism, consider making a contribution to our newsroom in support of the work we do.

For tax deductible donations, click here.

Start a dialogue, stay on topic and be civil.
If you don't follow the rules, your comment may be deleted.

User Legend: iconModerator iconTrusted User


See more